Odds are good you’ve received a Starbucks gift card at some point in your life. They are easy go-to gifts, while still being appreciated and likely to be used. Everyone loves coffee.
But, if you are like most people, you probably used the card until it was empty and then threw it away. I’m telling you you are literally throwing money away.
Starbucks has a loyalty program, and it is surprisingly easy to join. If you have a Starbucks gift card, simply go to starbucks.com and register it. From then on, it will track your purchases. When it is empty, instead of throwing it away, reload it and reuse it. They make this incredibly easy. You can do it in store at the register, you can do it online, you can even do it from their smartphone apps.
After you register your card, you start to get the benefits of the rewards program. As you use your card, you gain “stars” for each transaction. After 12 stars, you get a free drink. (Hint, you get a star for each swipe, so if you are buying a few drinks and the line is short buy a drink, then go back and buy the second drink! 2 stars instead of 1!)
Further, you get other nice perks like a free drink on your birthday. After 5 stars you get free refills on plain coffee and iced teas. Another tip: even if you get a fancy drink, I’ve never had a barista turn me down when I asked for a plain coffee refill, and when you swipe your reward card, its free.
You only get these perks by building up your stars over a period of time. So, stop throwing away those cards and re use them. And if someone gives you another card as a gift? You can transfer the value of that card to your card. Simply go online to the Starbucks website, log in to your account. Add the new card to your account and transfer the value over.